Thanks to all the City of Ate readers who shared their prank stories in last week’s contest for the Libertine Bar’s March beer dinner featuring Jester King. Among the highlights: Justin1310 and his ...

Brands are turning pranks into powerful marketing moments, proving that April Fools’ Day has become retail’s most surprising ...

April Fool's Day, marked on April 1 every year, is one of those occasions devoted to jests, trickery, and merry deception. The precise nature of its beginning is not yet certain, though the historians ...

April Fool’s Day is a long‑standing European custom whose precise origins are unclear, but Muncaster Castle has woven itself ...